Natascha Moy is the Chairman of Eastside Radio, Producer of FoodinFocus and Host of The Dialogue Radio shows. She is also the CEO of startup Foxy Underground that curates beautiful sustainable lifestyle products.
Describe the best experience of your life?
Giving birth to my son. Truly if anyone had told me that I could feel love like I did at the moment I met him I would never have believed them. In spite of everything I have done in my career I think raising my son is my biggest challenge and biggest achievement.
What do you typically tell people when they ask you what you do?
I laugh and ask them where I should start.
In one word characterise your life as a business owner?
How did your radio and business journey come about?
I studied journalism at university and I have always loved the interview process. I fell into radio by mistake and loved the medium. I decided to bring together my two passions; the art of communication and the discovery of remarkable individuals who have overcome challenges to succeed at business and at life. I started with my friends and then slowly grew the guest list to an impressive one with many Australian leaders featured across business, charities, arts and politics.
What was a defining moment in your business? I can’t say there was one defining moment. I have had many AHA moments but truly most of what you do in business is work in the dark with a poor flashlight. You just have to feel your way around.
What do you love most about your business?
Being inspired by incredible people who seem so normal and yet are so exceptional
A perfect day would involve……?
Waking up and realising I am miraculously thin, then eating a huge breakfast… Doing an interview with a world leader who shares something so intimate that it creates another AHA moment for me. Getting an email from a community that is contributing their sustainable lifestyle products to Foxy Underground with a message that says they are debt free and now feeding and educating themselves because we have helped them. Then hanging with my son Jet and dog Red in the afternoon preferably on the golf course. I would end the day with a beautiful meal at Bishop Sessa with my incredible partner Erez.
What was a watershed moment in your business journey?
Realising what I could not do.
How is running a successful business different to what you may have thought it would be?
I’m not sure that success is easily defined and so it is hard to know when you are really successful.
What continue to be some of the greatest challenges you face in your business?
Confidence and energy. You need both to be able to get things done and when they wane it is hard to motivate yourself. That is when you need to go out and look for inspiration from nature or inspiring people who are doing good. Sometimes I just ask God to help me shift my energy.
What are some of the benefits of building relationships with other female business owners?
I am amazed by how many women are kicking goals daily and how many of them juggle business and family. So I find them inspiring and motivating and at times they just make me feel like I am doing OK too.
Today London, my sister is having a baby today and I would love to be there. It is so hard when your family live in different countries. When family is so fragmented there are times you feel very alone. But if not London then Hanoi it is superb!
What advice would you give to other business owners trying to grow their business?
1. It is hard, so expect it to be.
2. Nothing works out the way you plan but when it does celebrate it quickly.
3. Focus on the journey we spend too much time on the finish line.
In life you have to define things for yourself and this is challenging when there is mainstream media and social media informing us what life should look like. I am glad I am not in my 20’s having to negotiate so much technology noise while I discover who I am. I think being a woman is a beautiful thing but it is also hard with added hormones and life decisions that are based on time and a biological clock. We have to remain focussed on what is important. I think giving back is important and being kind. I do like the quote “ Be the change you want to see”, we are all empowered with incredible resources for change and love and compassion. Everyone should dig in and express these traits we could stop so many life threatening changes with love.